
Feminine Fire: Fuel Your Brilliance

Rekindle your business spark in six weeks.
For soulful coaches, healers and creatives who are tired of slow burnout, struggle and stuckness, and who want to share their brilliance from a place of quiet confidence, self-trust and enjoyment.
Do the work that lights you up, without burning out.
Special Early Bird Price until 2nd June: £497 (Regular Price £649)
Payment plans available: 3 months x £168

Brilliant woman, your dreams and ideas deserve to be made real.
You've got incredible visions for your coaching practice, creative business, or healing work.
You know you’re here to make a bigger impact.
But something keeps stopping you from fully showing up.
Maybe it's the familiar knot in your stomach when you think about sharing your work or raising your prices.
Perhaps it's the exhaustion from overthinking every Instagram post or newsletter draft.
Or maybe it's the memory of your last burnout that makes you hesitate to expand into your next level of ambition.
You built your business to create freedom and impact, not to feel trapped by old fears and stuck under a lod of old "shoulds."
You're not alone dear one.

From Force to Flow: What's Really Going On
You've probably tried to fix this by:
Creating elaborate business plans that gather digital dust
Investing in yet another marketing course (while avoiding implementing the last one)
Comparing yourself to that coach who seems to have it all figured out
Reading books about "mindset" that just make you feel worse
Telling yourself you need one more certification before you're "ready"
Ask me how I know.
Here's what I’ve come to understand: What's really holding you back isn't a lack of strategy or skill. It's a disconnection from your feminine fire – the natural source of your creativity, power, and brilliance that lives inside you.

Why Conventional Business Advice Fails Soulful Creative Women Like Us
The business world wasn't designed for women. Traditional business advice focuses on:
Linear productivity systems that ignore our cyclical nature
Marketing formulas that feel inauthentic and manipulative
"Hustle harder" mentalities that lead straight to burnout
Rational strategies that disconnect us from our embodied and intuitive wisdom
One-size-fits-all approaches that ignore our sensitivity and unique gifts
For sensitive, creative, purpose-driven women, these approaches often create more problems than they solve.
They leave us feeling inadequate, exhausted, and disconnected from the work we once loved.
The deeper issue isn't your business strategy – it's your relationship with your own creative life-force.
When you've experienced burnout or criticism for expressing yourself fully, your body remembers.
This creates unconscious resistance to growth, visibility, and success – not because you lack discipline, commitment, or skill but because your body is trying to protect you.
This isn't your fault. And it’s not a problem. It's a natural response to your life experiences and generations of cultural conditioning that taught women to dim their light, disconnect from their fire and/or use up their flames to fuel other people’s dreams.
But there is a better way. A way to do the work that fires you up without burning out, so you can bring your ambitious visions into the world, on a daily basis, and long into the future.
Consistently. Sustainably. Joyfully.

Imagine Business Being... Delicious
Picture waking up feeling:
Electric about sharing your work instead of agonising over every word
Confident about your rates because you genuinely value your time and expertise
Playful in your marketing instead of stiff and "professional"
Decisive about your business and life direction instead of constantly second-guessing
Present with your clients instead of worrying if you're good enough
This is what happens when you reclaim your feminine fire.
When your business is fuelled by feminine fire, everyday experiences transform:
Content creation becomes a pleasure. Instead of staring at a blank page while your inner critic screams, you find yourself bubbling with ideas you can't wait to share.
Marketing feels like connection. Rather than dreading visibility, you discover the joy of authentic expression and relationship building. Your natural enthusiasm becomes magnetic.
Decision-making becomes intuitive. Instead of second-guessing every choice, you trust your embodied wisdom. The weight of overthinking lifts, and you start following your knowing.
Your schedule energises you. Rather than cramming your calendar with "shoulds," you design your workdays to honour your natural rhythms and flow.

Introducing Feminine Fire: Fuel Your Brilliance
A 6-week journey for soulful women coaches, healers, medicine keepers and creative entrepreneurs ready to liberate their brilliance – without the burnout.
This isn't about adding more business strategies to your already-full plate. You know enough!
It's about reconnecting with the vibrant energy and natural confidence that's already within you – your feminine fire – and letting that fuel your business.
Through practical, embodied explorations and a community of soulful, like-minded women, you'll discover how to:
Transform procrastination and endless preparation into inspired, confident action
Create content and offerings that feel authentic rather than forced or formulaic
Set client boundaries that protect your energy without pushing people away
Price your work based on its true value (without the guilt or apologies)
Build a business that works WITH your natural rhythms, not against them

By The End Of This Course, You Will:
Feel:
A deeper connection to your own inner wisdom and creative power
More confident in your unique approach and expertise
Excited (rather than terrified) about sharing your work
More peaceful about your business growth, knowing it won't cost your wellbeing
More grounded in your worth, without needing so much external validation
More playful and experimental in your approach to marketing and visibility
Be:
Taking bolder, aligned action with less overthinking and second-guessing yourself
Creating content that genuinely reflects your personality and brilliance
Charging rates that honour your expertise and time
Getting better at setting clear boundaries that protect your energy and creativity
Making more decisions from embodied wisdom rather than fear or "shoulds"
Growing your business in a way that feels more sustainable and joyful
Have:
A personalised toolkit of practices to reconnect with your feminine fire
Clear strategies for managing visibility fears and imposter syndrome
A supportive community of like-minded women cheering you on
Practical systems that support your natural work rhythms
Renewed energy and enthusiasm for your business vision
Greater impact and income without the burnout

This Is For You If:
Your social media sits untouched because you overthink every post
You ghost your email community regularly because you fuss over every newsletter, and struggle to come up with the “right” things to say
You've been "almost ready" to launch that course/podcast/programme for months (or years)
You feel apologetic when stating your rates or feel uncomfortable during sales conversations
You compare yourself to other coaches/healers and feel like an imposter
Your calendar is a mess because you struggle to protect your time and energy
You know you have unique medicine to offer, but hold back out of fear of judgement

This Programme Isn't A Good Fit If:
You're looking for a quick fix or "business hack" rather than sustainable transformation. This work requires showing up for yourself in new ways.
You want cookie-cutter marketing formulas without addressing the deeper patterns that keep you stuck. We work from the inside out, not the outside in.
You're seeking purely tactical, cognitive business strategies.
You aren't open to challenging cultural conditioning around productivity, success, and worth. Our journey together requires questioning inherited beliefs about how work "should" feel and carving out your own way of doing things.
You're not willing to experiment with playfulness, pleasure, and intuition as business tools. These may feel radical, but they're essential parts of sustainable, enjoyable success.

My Unique Approach: The Missing Element
My approach to business growth is radically different from conventional coaching.
Instead of piling on more strategies and tactics, my priority is reconnecting you with your feminine fire – your natural source of creativity, confidence, and power.
Feminine fire is the very thing that led you to start a business in the first place — your passion, your quiet rebellious spirit, a desire to do things differently, to not follow the traditional life/career path.
But we live in a culture that makes it really hard to keep this feminine flame alight in a sustainable way.
We either burn it all up or we burn ourselves out.
But, please don’t burn it all down.
What I discovered through my own ongoing experience and working with hundreds of women facing the same struggles - is a way of working that breaks this unhealthy cycle.
It is possible to do the work that lights you up: consistently, sustainably, joyfully.
What makes this approach different:
Body-centred: We work with your nervous system, not against it, creating sustainable transformation rather than temporary motivation.
Cyclical wisdom: We honour your natural rhythms and cycles instead of forcing linear productivity.
Pleasure-led: We use pleasure as your compass for authentic growth rather than pushing through resistance with willpower.
Culturally aware: We address the impact of "good girl" conditioning and ancestral inheritance rather than treating your challenges as personal failings.
Strength-focused: We transform perceived weakness into your greatest business assets.
This approach blends ancient wisdom with embodied business practices to create success that nourishes rather than depletes you.
The journey…
Six pre-recorded somatic based modules and weekly live coaching calls.
Live calls: Thursdays, 12th June to 17th July 2025, 4-5.30pm BST
Each week, you’ll explore one of the most common challenges women face and learn how to transform it using my proven methods.
Week 1: Fear of Success
Live Call: 12th June 2025, 4pm to 5:30pm UK time
Solution: Self-Honouring Over Self-Improving
For ambitious women, success often feels dangerous. You've experienced burnout before, and your body remembers. Deep down, you worry that if your business grows, your wellbeing will suffer. This is what I call the Burnout-Self-Doubt Cycle.
This first week, you'll learn my system for creating success based on self-honouring over self-improving. You'll identify your unique "fear signatures" and how they manifest in your creative process, map the burnout-fear connection that's keeping you stuck, and begin establishing somatic safety as the foundation for authentic confidence.
Week 2: Procrastination
and Inconsistency
Live Call: 19th June 2025, 4pm to 5:30pm UK time
Solution: Pleasure Over Procrastination.
You find yourself putting things off until deadlines loom, then frantically rushing to complete projects. Your business feels chaotic and reactive—intense bursts of productivity followed by avoidance and burnout. This cycle of procrastination and inconsistency undermines your impact and steals joy from your work.
This week, you'll explore a personalised approach that replaces procrastination with pleasure-led action. You'll identify the fears driving your avoidance patterns, discover how pleasure becomes your most powerful productivity tool, and create systems that work with your natural energy rhythms. You'll design supportive conditions for consistent growth without burnout, and build a toolkit to maintain momentum long-term.
Week 3: Imposter Syndrome and Perfectionism
Live Call: 26th June 2025, 4pm to 5:30pm UK time
Solution: Play Over Perfectionism.
You doubt your expertise despite your training and experience, constantly questioning whether you know "enough." Imposter syndrome whispers that you're less qualified than peers, while perfectionism keeps you endlessly polishing—tweaking website copy for the eleventy-millionth time or refusing to launch until everything is "perfect." This toxic combination keeps you stuck in endless preparation, afraid to share work that isn't flawless.
This week, you'll embrace a "C-minus mindset"—valuing progress over perfection. You'll discover how playfulness breaks perfection paralysis, allowing imperfect action with curiosity rather than criticism. Through embodied playfulness, you'll reconnect with the natural confidence that emerges when you stop taking yourself so seriously. You'll learn to shift out of "fear-body" states, discover your unique flow triggers, and practice somatic tools to regulate your nervous system when perfectionism strikes.
Week 4: People-Pleasing, Overdelivering & Undercharging
Live Call: 3rd July 2025, 4pm to 5:30pm UK time
Solution: Power Over Permission.
You struggle to set limits with clients, saying yes to requests outside your scope and accommodating every timeline change. You consistently over-deliver, adding extra calls or revisions "to be helpful," and feel uncomfortable charging what you're worth—apologising for your rates or offering discounts before clients even ask. This pattern leaves you exhausted, financially undervalued, and quietly resentful.
This week, you'll reclaim your power by trusting your inner authority rather than seeking external permission. You'll develop a framework for establishing boundaries that honour your energy and time, practise owning your expertise without apology, and create pricing that reflects your true value. Through embodied exercises, you'll strengthen your capacity to feel the discomfort of setting boundaries without abandoning yourself.
Week 5: Marketing Dread and Visibility Fears
Live Call: 10th July 2025, 4pm to 5:30pm UK time
Solution: Presence Over Performance
You know you need to be more visible, but marketing feels heavy and inauthentic. You worry about judgement and criticism, so you hold back or create stiff, "professional" content that doesn't represent your true personality or brilliance. The thought of sharing your work widely triggers anxiety, leading to inconsistent marketing and missed opportunities.
This week introduces an approach that transforms marketing from dreaded chore into creative joy. You'll discover how authentic presence cuts through marketing noise more effectively than polished performance, and develop strategies for staying grounded while expanding your visibility.
Week 6: Comparison and Self-Doubt
Live Call: 17th July 2025, 4pm to 5:30pm UK time
Solution: Community Over Comparison
You lose confidence when looking at other women in your field. You worry your approach isn't innovative enough or question if there's room for you in your field. This comparison trap keeps you playing small, copying others' strategies rather than trusting your unique vision. The constant measuring against others creates a sense of scarcity and isolation.
This week, you'll work through a powerful approach for identifying and owning the singular blend of gifts, experiences, and wisdom that only you can offer. You’ll reclaim your authority through embodied truth practices, and develop success metrics beyond external validation. You'll discover how community collaboration creates more abundance than competitive comparison.

Here’s What You Get:
6 weeks of live coaching & somatic tools - addressing the most common blocks
Lifetime access to all the course materials
A private community of soul-led women who really ‘get’ you
Support for visibility, pricing, and embodied confidence
Access to future live rounds of the programme
To have a lot of fun and permission to re-write the rules of success for yourself.

Real Results From Past Participants:
“I've built a new relationship with fear and anxiety. They used to be my drivers, dictating my choices. Now, they're more like unwanted passengers in the backseat—I'm responsible for them, but they don't get to take the wheel anymore, and that's liberating. Six months on, even though everything externally remains the same, I am entirely different on the inside. I've become so grounded in myself, developed self-love, and truly discovered who I am."
– Holly Cochrane
"I've come to respect that progress is progress. Embracing the feminine pace is much different than the traditional, more masculine pace. Not only is that okay, that's perfect to keep from burning out and to evaluate right actions along the way. Ironically, my business has picked up immensely! I'm determined to pursue creativity and agency in my life as much as possible."
– Tracey Hackett
"A very valuable thing I have taken is the realisation that my embodied experience is the most important element of success, and that I can therefore start to experience the success I want right now, regardless of where I'm at. So empowering! There is so much wisdom in Erika's teaching that is very rare to find. If you've been exhausting yourself trying to achieve results and you've still not arrived at the outcomes you're looking for, you may just find the answers are buried within your own body."
~ Danielle Styles
your guide:
Erika Chalkley
I help ambitious women break free from the "good girl" conditioning that keeps them playing small and pushing themselves to exhaustion in their work, so they can share their brilliance with the world from a place of nourishment and pleasure.
I've been exactly where you are now. For years, I struggled with:
Perfectionism that kept my best work hidden on my laptop
Fear of judgement that made marketing terrifying
Burnout cycles from overdelivering and undercharging
Comparing my business to others and feeling inadequate
After experiencing burnout in my human rights career and again in my own business, I discovered that sustainable success doesn't come from pushing harder, the next best strategy or by becoming some idealised, optimised version of myself, but from reconnecting with my innate wisdom, my embodied joy and my natural rhythms.
My approach blends Buddhist wisdom (I've been a dedicated practitioner for over 15 years) with embodied practices and practical business sense. This unique combination helps you address both the internal patterns and external strategies needed for authentic, aligned success that actually feeeeeels good.
Now I run a thriving business on my own terms, sharing my work with thousands of women globally without sacrificing my well being or my spiritual values.
I believe your business challenges aren't personal failings – they're natural responses to a culture that hasn't supported your true brilliance to shine.
My mission is to help you reclaim what's already within you and create success that feels aligned, alive, delicious and deeply honouring who you truly are.

The Investment:
Special Early Bird Price until 2nd June 2025: £497
Regular Price £649
Payment plans available.
Need another plan? Just reach out and I’ll happily create something that fits.
Come, tend the flame.

A reminder of what’s included:
Six modules of pre-recorded content.
6 live weekly sessions (90 minutes each).
Live calls: Thursdays, 12th June to 17th July 2025, 4-5.30pm BST.
Weekly embodied practices and reflections.
Private community for ongoing support.
Lifetime access to recordings and materials.
Permission to enjoy yourself.
Join Feminine Fire: Fuel Your Brilliance
My love, the world is full of cookie-cutter coaches and copycats.
Your medicine, your business and your life deserve better.
The world needs YOUR unique medicine.
Let's make sharing it feel so good you can't help but shine.
frequently asked questions
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Yes! Whether you struggle most with perfectionism, procrastination, imposter syndrome, fear of judgement or comparison, this programme addresses the root patterns beneath all these manifestations.
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Most confidence programmes focus on cognitive strategies or "fake it til you make it" approaches. This programme works at the level of your nervous system and embodied patterns, creating lasting change from the inside out. We address the root causes of fear rather than just managing symptoms.
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I know you're already feeling time pressure. Beyond our 90-minute live sessions, integration practices require approximately 20-30 minutes daily. However, these practices are designed to be woven into your existing routines rather than becoming "one more thing to do." Many participants find they actually gain time as their creative process becomes more efficient and enjoyable.
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Yes! All sessions are recorded and available within 24 hours. While live participation offers the richest experience, many participants successfully complete the programme by engaging with recordings and the community forum.
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Yes! This programme serves both established entrepreneurs and those just beginning their journey. The principles of embodied confidence and sustainable success apply regardless of where you are in your business development.
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While we incorporate somatic and Buddhist-inspired practices, this programme is firmly grounded in practical application. You'll walk away with tools and techniques that create measurable shifts in your creative output, confidence, and enjoyment of your work. Past participants consistently report tangible improvements in their ability to complete projects, make decisions, and show up authentically in their work. Which will grow your business in a sustainable, joy-filled way.
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Actually, perhaps surprisingly no! Most of my clients are women in business - so lots of the examples we’ll explore will be business focussed, but this course will help you liberate your feminine fire in any creative or professional context. Whether you're:
An employee wanting to advocate for yourself with more confidence
A creative building the courage to share your art, writing, or other expression
Someone considering starting a business but feeling held back by fear
A professional seeking more authentic leadership in your career
Someone navigating a life transition who simply wants to reconnect with your essence
The core principles of moving from self-doubt to self-trust, from hiding to visibility, and from depletion to sustainable creative activity apply across all areas of life. Many women have found that starting with their personal expression created a foundation that later supported their professional endeavors. Feminine fire isn't just about business success—it's about reclaiming your natural brilliance and authentic expression in whatever form that takes for you.
Any other questions - just reach out.